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- Internet E-Commerce through a subscription based service (ASP)
- Ease of use and management of an on-line E-Commerce solution for small
businesses
- Target Audience: Shopping Center Managers familiar with or desiring to
run a small business from the Internet
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- Managing Your Shopping Center
- Launching Your Shopping Center
- Shopping Center Customer Interface
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3
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- Transact business beyond local community
- Manage content, products, pricing and process orders on-line!
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- E-commerce or Electronic Commerce
- Refers to using the Internet for financial transactions.
- On-line Shopping Center
- Integrated Web Application system executed on an Internet server as a
store front for small business. Provides the means for management and
customer shopping through a web browser.
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- Management (content, products, pricing, order processing, etc…) is
provided through a web browser interface
- Management access is controlled through user accounts
- Learning the Management Console of the Shopping Center
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- Dialog box prompts for user credentials for authentication
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- Popup help boxes will appear for each option as the site manager moves
the mouse over the respective options
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- Clicking on the “Manage Catalog” option displays a list of ALL current
Shopping Center’s Categories.
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- Clicking on the “Interactive Multimedia CD ROMS” category option expands
a list of ALL its associated product lines from where you can expand to
its products.
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- Clicking on the “The Best of North Idaho; An Interactive Media Tour”
product line expands a list of ALL its associated products.
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- Clicking on the “Coeur d’Alene; Americas Lake City” product link opens
the edit mode.
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- Clicking on the “Coeur d’Alene; Americas Lake City” product link opens
the edit mode.
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- Bring up the Shopping Center with your special products as the point of
focus from an embedded link.
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- More detailed information available on your product than can be typed
in?
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- Fixed Shipping Costs – multiple options available.
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- Pictures are worth a thousand words.
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- Clicking on the “Manage Orders” link will initiate the Shopping Centers
Order Management facility.
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- Clicking on the “Details” image link will allow you to begin processing
a Shopping Centers Order. Can also delete entire orders from the
system’s database.
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- Each product ordered by the customer can be managed individually.
Enabling the Shopping Center Manager to change the order pricing, status
and respond to the customer via an automated email or change customer
specific details.
- Note: The customer can be emailed an update on status of the order or
can periodically check the order status themselves on-line!
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- To begin adding a new category to the Shopping Centers – Click the “Add
New Category” link.
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- Required fields are the Name and Priority. The new Category “Name” must
be unique and the “Priority” determines the displayed sort order of ALL
Categories.
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- Required fields are which Category will this Product Line reside under
and the Name. The new Product Line Name must be unique. Optionally an image/photo (jpeg or
gif) can be uploaded which might best represent this product line
graphically.
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- To start the Shopping Center needs to know where this product will
reside and thus the system needs to know
which Category will it be under. The drop down box will display
currently available categories already in your Shopping Center.
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- The Shopping Center needs to 1st know under what Product Line
will this product reside.
- The remaining required fields are the Name, Pricing and the Description
(limited to 255 characters).
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- More detailed information available on your product than can be typed
in?
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- Fixed Shipping Costs – multiple options available.
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- Pictures are worth a thousand words.
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- The Shopping Center Manager can and should periodically change their
password to better ensure securing their site.
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- The Shopping Center Options can be revised to suite the site’s needs.
- Options include contact email, phone numbers, display settings, and
company information (name,URL and logo) site. For optimal viewing the
Shopping Center’s logo image should not be larger than 330 pixels wide.
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- The Shopping Center Color Scheme can also be revised to suite the site’s
needs.
- The color scheme options include table headers, titles, sub-groups,
groups and footer fields.
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- Launching into embedded “Product” links directly off a web site.
- Launching into embedded “Product Line” links directly off a web site.
- Launching into embedded “Category” links directly off a web site.
- Launching into the Shopping Center directly from embedded link off a web
site.
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- The Shopping Center can be launched from an embedded link to one or more
of your special products as the point of focus.
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- The Shopping Center can be launched from an embedded link to one or more
of your product lines as the point of focus.
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- The Shopping Center can be launched from an embedded link to one or more
categories as the point of focus.
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- The Shopping Center can be launched from an embedded link pointing
directly to the startup “Featured Products” page.
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- The Shopping Center provides an easy to use interface customized by the
Site Manager.
- Customers can quickly locate your products by choosing to;
- Navigate to one of the Categories and then on to a product line and
products
- Search for a product (key word search)
- Select one of your “Featured Products”
- Additionally customers can;
- Sending directed contact email
- Inspect their cart contents
- Go to checkout
- Print out a page
- Lookup policies
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- The Shopping Center Categories are available along the top of every
page.
- Customers can easily locate any one of your categories by using the drop
down menu
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- Once a Category is selected the window will display the results from
which the customer can then select a product line.
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- Once a Product Line is selected
the window will display the results from which the customer can then
select a product.
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- Once a Product is selected the
window will display the results from which the customer can then review
the details.
- At this point the customer can then choose to place the product in their
shopping cart.
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- Once a Product has been placed in
the customer’s shopping cart the window will display the results from
which the customer can then continue to shop or go to checkout. review
the details.
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- Once the customer is ready to go to checkout the window will display
a form to collect customer
contact, billing, shipping and payment method.
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- If customers has questions regarding the Shopping Center’s Policies they
can review them on-line either from embedded links on the order form or
from customer interface window. By clicking on these embedded links a
popup window will appear with the policies.
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- The policies can be updated by the Shopping Center Manager.
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- After the customer successfully submits their order they will be sent a
confirmation email message and an Order Status window will appear.
- Customers can check the current status of their order at any time by
returning to the Order Status window (using the information emailed them
in their confirmation email).
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- From this point you should be able to;
- Managing Your Shopping Center
- Launching Your Shopping Center
- Shopping Center Customer Interface
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47
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- Additional training sessions
- Review this document again on-line
- Contact Insight Information Services
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Notes
